cadence.

Social media management for brands and agencies

Plan the week. Publish on time. See what worked.

Cadence is where brands, agencies and in-house teams plan, write, approve and publish their social posts, then see how they performed, across Instagram, TikTok, Facebook, LinkedIn and YouTube.

Create an account with your email address or your Google account.

Works with

  • InstagramBusiness and Creator accounts
  • TikTokVideo and photo posts
  • FacebookPages
  • LinkedInCompany pages
  • YouTubeChannels

01What's inside

Everything a post needs, from first draft to final numbers.

01 Plan

A quiet calendar for the whole week.

See drafts, scheduled and published posts for every account in one calendar. Drag a post to reschedule it, and let Cadence suggest the best times to post based on how your published posts performed.

02 Compose

A composer that gets out of the way.

Write the caption, add images or video and check a live preview for the network you are posting to. Cadence checks each network's requirements before you schedule, so problems show up early.

03 Publish

On schedule, or right now.

Cadence publishes at the time you choose, or straight away, and shows every post's status from scheduled to published. If a network turns a post down, you see why and what to do next.

04 Approve

Approvals before anything goes live.

Invite teammates and clients with the role that fits each of them, send posts for review and require approval before they publish.

05 Measure

Analytics you can read on a Friday afternoon.

Follow follower growth and engagement by account and by post, then share client-ready reports as PDF or PowerPoint.

06 Reply

One inbox for Instagram.

Comments, mentions and direct messages from your Instagram accounts arrive in a shared inbox, where your team can assign them and answer with saved replies.

02How it works

Three steps to your first post.

  1. 01

    Create a workspace.

    Each brand gets its own workspace, so content, accounts and people stay separate.

  2. 02

    Connect your accounts.

    Sign in to each network with its own login and approve what Cadence may do. You can disconnect an account at any time.

  3. 03

    Plan, publish and measure.

    Draft posts, schedule them on the calendar and watch the results come in.

03Works with TikTok

Post to TikTok on your terms.

Connect TikTok with TikTok's own login. When you post, Cadence shows which TikTok account the post goes to and the options TikTok allows for it: you choose who can view the post, whether people can comment, Duet or Stitch, and whether it promotes a brand. Nothing is sent to TikTok until you schedule or publish, and Cadence then shows the post's status while TikTok processes it. If you would rather finish a video in TikTok, send it to your TikTok inbox as a draft and post it from the TikTok app. Your follower and video counts appear in your dashboard next to your other channels, and Analytics lists your public TikTok videos with their views, likes, comments and shares.

What Cadence can access on TikTok

Ready when you are.

Create your account, set up a workspace for your brand and connect your first account.